2023’s Pantone Color of the Year is Here: Let’s Talk "Viva Magenta" and Your Wedding!

2023’s Pantone Color of the Year is Here: Let’s Talk "Viva Magenta" and Your Wedding!

2023’s Pantone Color of the Year is Here: Let’s Talk "Viva Magenta" and Your Wedding!. Mobile Image

Jan 31, 2023

A hot new color is about to take the wedding world by storm. Pantone has unveiled 2023’s color of the year - "Viva Magenta". A descendent of the red family, this electrifying shade melts vivacious fuchsia with a deep red hue to combine an artful mixture that is lively and romantic. Pantone explains that this color’s "exuberance promotes a joyous and optimistic celebration" and we could not agree more. Let’s talk about 5 ways you can incorporate Viva Magenta into your wedding color palette.


  1. A Rich and Vibrant Wedding Arch


What better way to be invited to your "I Do’s" than by opting for a robust ceremony altar embellished with fuschia-meets-red florals. Both minimalist and maximalist brides alike can enjoy the magnificence and verve of a statement-making wedding arch welcoming them at the end of the aisle.


Image Credit: Pinterest


Image Credit: https://www.weddingforward.com/beach-wedding-decoration-ideas/


Image Credit: https://charlastorey.com/california-dreamin-or-kris-and-dwayne


  1. Wedding Invitations that Spark Enthusiasm


Enhance the vibrancy of your wedding announcements! Viva Magenta is the quintessential tone that instantly grabs your guests’ attention and sparks enthusiasm for your upcoming ceremony. Envelopes, script, wax seals and more - these details will invoke an effervescent and exciting energy commencing those RSVPs to begin rolling in!


Image Credit: https://www.zazzle.com/retro_pink_magenta_fuchsia_wave_frame_wedding_invitation-256704069753397325
Image Credit: https://margoandbees.com/p/7/443/13573/wedding_invitations_botanical_/_modern_03/geom/z.html

    3. Breath-Taking Bridesmaids and Galvanizing Groomsman 


‘Wow’ the crowd by showcasing this wondrous color in your wedding party’s wardrobe. Your bridesmaids will be beaming in gowns that radiate confidence and vigor complimented by brilliantly toned jackets, vests, ties, and boutonnieres adding a pop of dimension in your groomsmen apparel and creating a contrasting base for the nearly newlyweds to take center stage. 


Image Credit: https://onefabday.com/bridesmaids-dress-trends-for-2021/

Image Credit: https://www.tidewaterandtulle.com/2020/01/fall-themed-williamsburg-community-building-virginia-wedding.html


  1. After the Vows: Cake & Cocktails 


Nothing says, "Let’s celebrate!" like a cheerfully-colored cake and jazzy libations. Spice up your cocktail menu and get the party started with a picturesque wall filled with festive beverages for you and your guests. Whether you opt for a minimal cake with a singular statement hue or a cake with a collection of colors, these illustrious crimson-magenta shades flawlessly signify the joy and merriment of your union.


Image Credit: https://pin.it/4PO1RWE

Image Credit: https://www.boho-weddings.com/213950/vibrant-rustic-farm-wedding-inspiration/?utm_medium=referral&utm_source=pinterest&utm_campaign=dhpinterest


  1. Setting the Table and the Mood


Set the tone of the night with an artful blend of rosy-toned dinnerware, linens, and florals that will envelop you and your guests in a dreamy dinner setting that is both lavish and romantic.


Image Credit: 
Image Credit: https://heyweddinglady.com/artistic-wedding-inspiration-still-life-autumn-florals/


Viva Magenta is invigorating and inspiring. Pantone describes Viva Magenta as "a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that is manifesting as a stand-out statement." It is exactly that. The versatility of this color encourages a charismatically-charged celebration and can be incorporated in many ways throughout every season. For now, we will revel in the beauty of this stunningly sublime color and look forward to loving all the ways it is brought to life in upcoming weddings this year.